Personally, I would not mind paying a user fee to use The Gauge. I know that is a tough one, as most people probably wouldn't bother because there are other free sites out there. I am a member of another forum, and once a year, the administrator asks for donations to pay for the site. I have easily given as much as $50 because it is such a fun site. I'm not suggesting you do away with the ads, but if they were at the top like the other ads, or on the right side, it would be much better. On the left side, they are simply an annoyance, as every time my eyes glance back to the beginning of the next text line, I have to subconsciously find where the line starts versus looking at the ad. I'm sure some will say this is no big deal, but at least a few others agree with me. In the past, on the old Gauge, I did look at the ads when there was something I needed. I may need some backdrops at some point. When I do, I will definitely check out the backdrop guys.