If an item is advertised as being "O" scale AND it comes out of North America (say Baltimore Maryland), then it would be reasonable to accept it as "O" scale, 1/4" = 1 foot, 1/48 proportion. This is NOT TRUE. I am a newbie to North American "O" scale. I bought a pack of Life Like "O" scale figures only to subsequently discover they are in fact British/European "O" scale, 1/43.5 proportion! Of course having opened the package I cannot return the item. I am out $18.99 CDN for 7 figures I cannot use! A pricey error. You will understand that having been "once bitten" I am now "twice shy". Does anyone know of Manufacturers who produce North American "O" scale 1/48, 1/4"=1foot scale figures? I believe the Arttista figures ARE 1/48 proportion. I am reluctant to throw good money after bad. What's the difference you may say. Well if You build a loco cab or a structure to North American 1/4"scale a British 1/43.5 scale figure tends to have its chin about level with the top of the door frame! If you put a British 1/43.5 figure besides a 1/48 scale vehicle it appears as if You have discovered basketballs ultimate dream team. So ANYONE OUT THERE, are there any manufacturers of genuine North American "O" scale 1/48 1/4" = 1 foot figures besides Arttista? Thanks From the Heart of the Continent Will P.S. Anyone want to buy a Harlem Globetrotters advanced modellers kit?